Wordress as a CMS
Any business owner considering developing a strong online presence for the business will immediately think of designing and launching a website.
Yet, many don’t ever consider the benefits of using a platform like WordPress.
This could be because many people associate WordPress as just being a blogging platform. What they overlook is that WordPress is also brilliant from a CMS perspective.
The simplified user interface makes updating content very quick and easy. It’s also quick to update the look or feel of the entire site with just a few clicks right from the dashboard.
Compare this to an unwieldy static site and it’s easy to see why the platform continues to grow in popularity on a daily basis.
WordPress vs. Other Content Management Systems
There are many other content management systems out there boasting about offering massive lists of features and inclusions. Unfortunately, the majority of these can be quite complicated to use correctly, which often requires lots of support from the CMS company just to understand what move to make next.
There is also the issue of cost with many of these packages, with some of them being quite expensive.
By comparison, WordPress was specifically designed to be a user-friendly platform that can be customised and tweaked to suit any site owner’s preferences. In fact, it’s well-known for only taking five minutes to install the basic version.
Of course, it will take longer to set up an already-established website and migrate existing content over to the platform, but it’s still much easier than individually uploading static pages via a FTP server.
On top of this, the base WordPress platform is free to download. For business owners on a budget this is an excellent way to develop an online business presence without the steep costs.
Customisable CMS Features
The thousands of available plug-ins for WordPress make it also very easy for you to customise any specific CMS needs. There are so many plug-ins to choose from that it can often be difficult to know where to start.
Some of the plug-ins available include features for improving search engine optimisation results. This helps to increase your site’s visibility in the search engines, making it easier for people to find you when searching for keywords related to your business.
Making WordPress Appear Like a Static Site
One of the biggest issues website owners seem to have with using WordPress is the fear that their site will look like a regular blog. Most blogs have current posts showing on the landing page of the site, with older posts being displayed after these in chronological order.
However, the WordPress dashboard does contain a very quick point-and-click solution that lets you create a static home page for your site’s visitors to see. This gives you the ability to let visitors see the traditional content you want them to see about your business when they arrive.
The vast majority of business owners simply don’t have the time to learn complicated code in order to just update their websites. Using a CMS platform such as WordPress alleviates the need for any coding knowledge at all.
The dashboard really does make it easy to update or add content, images, and graphics with the click of a mouse. It’s also possible to alter the look or feel of the entire site the same way.
Easy Content Updates
Due to the way WordPress is set up, it’s easy for you or an office administrator to update or add new content to the site in just minutes. This can be very helpful for releasing information about impending product launches or time-sensitive offers without having to wait for a web designer to find time to do it for you.
So, if you’re searching for the ideal CMS for your website, you really can’t go past the massive benefits WordPress offers.